Insights & Ideas

Thoughts on Digital Excellence

Perspectives on design, development, and building products that make a difference. Stay updated with our latest thinking.

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Why We Chose Next.js for (Almost) Everything

A practical breakdown of when Next.js makes sense, when it doesn't, and how we make the call for each project.

A Discovery Phase That Actually Works

How we structure the first two weeks of every project to uncover real requirements and avoid expensive surprises.

Nov 28, 2024

3 min

Case Reflections

Building Digital Trust with Legal Clients

Lessons from redesigning law firm websites: how we balance professionalism, accessibility, and conversion.

Nov 10, 2024

2 min

Industry Insights

AI Adoption Without the Hype

A practical framework for evaluating where AI adds value in your business—and where it's just expensive novelty.

Oct 22, 2024

3 min

Technical

Performance Budgets in the Real World

How we set and enforce web performance targets that actually stick—beyond the Lighthouse score obsession.

Oct 5, 2024

2 min

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